Media summer hw
Media Summer homework
Fifa 13!
For this project I have chosen a truly phenomenal game which is known by literally everyone as the best game for football, fifa 13. One major reason why I chose this game is mainly because I am a huge fan of it.
It would be very fair to mention that Fifa 13 is a game to represent great success. From looking at the cover its not hard to realise that this is a football game, fifa is available on Xbox 360, Playstation 2, Playstation 3, Nintendo wii, WiiU, Nintendo 3DS and finally on various Mobile Phones. Although Fifa 13 does stand out from other games they went for a bold and reasonable price of £39.99, however could vary on where you buy it. Fifa 13 was labelled as he most anticipated sports game of 2012. Fifa 13, as usual, are said to be the competition to Konami's PES, but lets just say that fifa scored another goal by getting four point five million sales only in the space of 5 days! Quite impressive.
As you can see from the cover the makers of this fantastic game is EA Sports who are arguably the most successful gaming company in the world. However one of the main reasons why fifa beats Pro Evolution Soccer is because fifa gets license and support from the actual fifa company who in case you didn't know are the company who runs football.
Fifa 13 promoted the game with everything they could as their links with the real world of football is very good and so they took that as an advantage and used real life players to promote their game every time they had the chance to. Fifa 13 also provided great offers for their costumers for example the offer where they would give the adidas all star team for free if you buy the game before a specific date.
This is a one minute and a half trailer for television of fifa 13. From this trailer you could recognise that the target audience of this game is teenagers and young adults as it features a lot of them in the video. However it is trying to show us that Fifa 13 connects us with real footballers and makes you feel your in the real world of football. And Finally this trailer hardly includes any gameplay as it is suggesting that it is not only a game and it is much more serious than that in a world with stars such as Leo Messi, Karim Benzema and Joe Hart.
At the end of this you have to say and you are forced to say that fifa 13 is a magnificent success and it is simple to realise that through the brilliant trailers and the way they have marketed this game. EA has been making fifa games from before I was born and each year their games just get better and better so I believe that they will continue to make more as they have got no reason at all to stop. Look around it is easy to notice that fifa is an astoundingly popular game.
WWW: A good research project - FIFA13 is an excellent case study. You clearly know the game well and will be able to use this information in the exam.
ReplyDeleteEBI: I'd like to see more about the actual promotion of the game, particularly the use of real footballers to advertise FIFA. You also need to make full use of your blog by embedding images and videos.
LR: Go back and embed the video, some additional images and write a bit about the use of the football stars to promote the game.